A product website for a technology offering

Product websiteConfidential project

The product website was designed to help visitors understand a technology offering and choose their next step: explore use cases, review the offer, watch materials or contact the company. Content and media are organized across a set of related pages.

The work covered discovery, structure and interface design, development of individual pages, deployment and maintenance. Reusable elements make it easier to publish new content without designing each page from scratch.

Who it serves
People exploring the technology, comparing the offer or looking to contact the company.

Paths through the website

Visitors arrive with different questions. Some want a quick introduction to the product’s capabilities; others need details of the offer, resources or a conversation with a representative. The site structure supports each of these paths.

Presentation
Pages explain product use cases using visual materials and video.
Offer and resources
Pricing information and resources help visitors explore the available options.
Contact and meetings
Forms direct enquiries to the company, and a separate path lets visitors begin scheduling a meeting.

Different questions, different resources

This overview presents three ways to explore the product website.

Use cases
Product descriptions, images and video introduce its uses.
Offer and resources
Resources help visitors understand the offer.
Contact
A form and a meeting path support a conversation.

Text, images and video

The work involved bringing text, images and video together in a readable layout for phones and larger screens. The offer, resources and contact forms each have a place in the navigation, so visitors can move from learning about the product to getting in touch.

Media performance
Image and video loading takes their position on the page into account to avoid unnecessarily delaying the initial view.
Responsive interface
Shared components and layout rules adapt pages to different screen widths.
A product publication in wide and mobile layouts

Content across screen sizes

This layout illustration shows how text and visual material can be arranged on narrow and wide screens.

Text
Explains the uses and offer.
Image
Adds visual context.
Video
Presents the product in motion.
Screen width
The layout adapts the arrangement of content.

Preparing and publishing pages

The work began by identifying the information visitors need at different stages of learning about the product. Page layouts, interface elements and contact integrations followed. Pages were developed in stages using shared presentation rules.

The publishing process includes preview and staging environments and a separate production release. This provides a place to check changes before they reach visitors. Maintenance also includes updating materials, checking links and keeping forms working.

Scope of responsibility

Atomic Concept is responsible for discovery, structure, interface and integration design, development, deployment and website maintenance.

Further publishing
Content configuration and shared components support new pages with a consistent layout.

Changes on the way to publication

These stages show where changes can be prepared and checked before reaching visitors.

Preview
A place to review prepared changes.
Staging
An environment for checks before release.
Production
A separate release for website visitors.

Website foundations

The site uses Next.js static export and is hosted on Cloudflare Pages. Generated pages can be delivered without running a dedicated application server for each visitor.

Page content is separated from React and MUI components. This allows shared layouts to serve different sets of information. Forms use contact integrations and Cloudflare Turnstile protection.

Search visibility
Metadata, canonical URLs, a sitemap and structured data help search engines interpret published pages.
Change review
Preview and staging provide a place to check content and interface behavior before a separate production release.

Technologies and their use

Next.js, React and TypeScript
Static pages and website components.
MUI
Shared interface elements and layouts.
Cloudflare Pages and Turnstile
Page hosting and form protection.